Where Every Toy Has a Magical Story to Tell
Meet our enchanted toy characters and discover their adventures
Join Luna on her quest to bring rainbow magic to the Enchanted Forest
Discover how Spark learned to breathe golden sparkles instead of fire
Follow Twinkle as she grants wishes in the Starlight Kingdom
Click on each kingdom to discover magical toys and adventures
Bring toys to life in your room! Use your device camera to see magical toys appear in augmented reality.
See toys in your space before you play
Watch toys perform magical tricks
Explore every magical detail
Create your own magical toy character with enchanted outfits and accessories